Trusted by 100+ fashion brands

Everything your fashion brand needs to grow profitably.

Grapefox is a finance, marketing, and strategy consultancy that has helped 100+ fashion brands build their acquisition engine, restructure how they operate, and turn growth into real profit.

01The pattern

Does this sound familiar?

01

Revenue keeps growing, but somehow there's never enough cash.

02

You've tried everything — lowering CPAs, launching new collections, reworking the site — but nothing moves the needle in a meaningful way.

03

You can't scale paid ads past a certain point without losing money, and you're not sure what's broken.

04

You have no idea what other fashion brands are actually achieving behind closed doors, so you can't tell if your numbers are solid.

05

You know something needs to change, but you're not sure what to fix first.

You're not alone. We see it in almost every brand we work with.

02The reality

Fashion isn't as profitable as it looks.

Even the best brands — the ones doing everything right — typically net 10–15% profit. That's the ceiling. There is very little room for mistakes.

The problem? Most founders try to fix everything with marketing — more campaigns, new agencies, better creatives — when the real issues are right in front of them: broken unit economics, weak margins, ad accounts full of strategic and technical errors, catalogs not optimized for the platforms, and inventory locking cash.

And here's something few know: most fashion brands — including many you look at for inspiration — are not doing nearly as well as they appear.

For brands ready to stop guessing, there is a way out.

We've been working with Grapefox for two years now. We moved from loss making to profit within weeks. Our margin has improved beyond recognition and AOV is up 67%. They were the only ones to look at the business holistically and measure success by profit, not ROAS or ROI. A game changing, and literally life changing decision.
Nick Hussey

Nick Hussey

Founder at FRAHMjacket.com

03Work with us

Three ways to grow your brand.

From a single focused call to a hands-on, one-to-one engagement — choose the help your brand needs right now.

Not ready yet?

Start with the free course — the full method, one lesson at a time.

Drop your email and lesson one is on its way. No pitch, just the playbook.

Free · Unsubscribe anytime

Our advertising campaigns were becoming less and less effective and we were no longer getting the results we needed to grow. In less than 60 days from the beginning of our cooperation, not only were the campaigns performing again but we achieved results we honestly would not have imagined — 450% average return on advertising investment.
Diego Arroyo Ruiz

Diego Arroyo Ruiz

CEO at LAAGAM

04The team

Who's behind Grapefox

Luca Fontani, Founder of Grapefox

I've spent the last decade working exclusively with fashion brands — from emerging labels to companies doing hundreds of millions in revenue. I've seen what works, what doesn't, and where most brands leak money without realizing it.

That's why I built Grapefox: to bring financial clarity and real growth strategy to fashion brands who need to upgrade their playbooks. We're not a generalist consultancy. We only work with fashion brands — that focus lets us benchmark your performance against real industry data and know exactly where to look.

Luca Fontani — Founder, Grapefox
Connect on LinkedIn
Grapefox has been a real partner in our growth at Valentina Ferragni Studio. From the start, they brought clarity to how we think about marketing — not just running ads, but understanding what actually drives profit. They don't just advise — they work alongside you. If you're a fashion brand looking for someone who gets the industry, Grapefox is the right call.

Alessandra Osio

GM at Valentina Ferragni Studio

05Questions

FAQ

If you don't see your question answered, email us at info@grapefox.com.

Who is this for?+

Fashion and apparel brands doing real revenue that want financial clarity and a profit-first growth plan, not another agency promising more campaigns.

How many fashion brands have you worked with, and at what scale?+

We've worked with 100+ fashion brands, from emerging labels to companies doing hundreds of millions in revenue. That's the dataset every engagement is benchmarked against.

What exactly does Grapefox do?+

We help fashion brands turn growth into real profit — benchmarking your ads, margins, product economics and KPIs against real fashion data, and handing you a prioritized plan of exactly what to fix.

Do you service brands globally or only certain markets?+

We work with fashion brands globally. The benchmarks and playbooks apply across markets.

Does Grapefox only work with fashion brands?+

Yes. That focus is the point: it's what lets us benchmark your performance against real industry data and know exactly where to look.

Will you sign a non-compete?+

We treat your data and strategy as confidential and are happy to discuss the right terms for your brand.