We work with fashion brands generating 3M+ annually across DTC, wholesale, or retail. Brands should already have: Product-market fit An internal team A minimum of 15K/month in paid media investment If you’re earlier stage, we’re likely not the right fit.

How many fashion brands have you worked with, and at what scale?

In the last 8 years, we’ve worked with more than 100 fashion brands. We’ve worked with everything from early-stage startups to brands making over €100 million a year in revenue.

How do you measure success? Which metrics are important to you?

We measure success by growth and profitability. The main metrics we care about are your contribution margins, your profit, and your growth — specifically, how many new customers we’re able to bring in and the increase in revenue. Everything else is secondary and only used to support or debug problems.

Is an internal team required?

Yes. We work alongside founders, C-level teams, and internal operators. Our role is to bring structure, financial clarity, and fashion-specific expertise that strengthens your team — not replace it. We install the guardrails, define the right targets, build the growth architecture, and help your team execute at a higher level. Because we work exclusively with fashion brands across markets and growth stages, we bring pattern recognition and perspective your internal team simply cannot access alone. You keep control.We elevate the system.

What exactly does Grapefox do?

Grapefox is a growth consultancy for fashion brands scaling beyond €3M in annual revenue. We design the financial and marketing architecture that connects paid media, brand, product, and operations to real contribution margin. We build live P&L control systems, define margin-based growth guardrails, install fashion-specific playbooks into your team, and guide execution across channels. The result: growth that is structured, measurable, and economically sound — not driven by guesswork.

Do you require long contracts or are there hidden fees?

No hidden fees and no long-term contracts. You can pause at any time, no specific reason needed. If things aren’t working, it’s better for both of us to stop — so we’ll never force you to stay longer than you want to.

Is there a minimum ad spend required to work with you?

We’d like you to invest at least 15K per month in paid advertising for us to truly start bringing you value.

Does Grapefox only work with fashion brands?

Yes, Grapefox only works in the fashion industry, and we’re the leading experts when it comes to paid advertising and marketing for fashion brands.

Trusted by 100+ fashion brands

Let's unlock your fashion brand's next stage of growth

Grapefox helps fashion brands identify what’s holding growth back, fix structural issues across performance and operations, and scale profitably on solid foundations.

BOOK A CALL

You’re already doing 3M+ in annual revenue. You’ve built something real.

Now it’s time to accelerate. But at this stage, growth gets more complex. You need tighter financial control, deeper specialization, and systems that can keep up with where you’re going — not just where you’ve been.

That’s where we come in

The Fashion Growth Framework

A structured approach to profitable growth.

PHASE 1

Audit and Benchmarking

We map your entire business — financials, margins, ad accounts, and catalog — against real fashion industry benchmarks. You see exactly where money is made, lost, and misallocated.

PHASE 2

Stabilize and Fix

We fix what’s broken before scaling anything. Budgets get realigned to real margins, inefficiencies get cut, and you gain daily financial visibility.

Grapefox Growth Consulting For Fashion Brands

PHASE 3

Scale & Accelerate

Once the foundation is solid, we scale deliberately — with your team, not instead of them. Growth becomes predictable.

We’ve been working with Grapefox for two years now. We moved from loss making to profit within weeks. Our margin has improved beyond recognition and AOV is up 67%.

They were the only ones to look at the business holistically and measure success by profit, not ROAS or ROI. A game changing, and literally life changing decision.

Nick Hussey

Founder at FRAHMjacket.com

How We Work Together

First we diagnose. Then we stabilise. Then we scale.

1

Audit & Financial Diagnosis

10–14 days

Before we touch anything, we need to see the full picture. We audit everything — benchmarked against hundreds of fashion brands.

Paid advertising audit
E-commerce economics
Product margins analysis
Full data review
Catalog optimization
KPI architecture review

Deliverable

Full audit report with prioritized action plan. Complete clarity on profit loss or creation.

2

Stabilize & Unlock Margin

30–60 days

Now we fix what's broken. We eliminate inefficiencies and install live P&L visibility so you see daily performance.

Eliminating spend waste
Realigning budgets
Correcting CAC
Optimising pricing
Catalog optimization
Installing live P&L visibility

Milestone

Margin stabilization and financial control before any scaling begins.

3

Scale with Structure

Ongoing

Once the foundation is solid, we scale deliberately. We work alongside your team with SOPs, templates, and clear direction.

Increasing spend on profit
Brand vs Performance balance
New acquisition channels
Creative testing frameworks
SOPs and templates
Ongoing financial oversight

Outcome

Predictable, profitable growth with a stronger internal team. You scale with leverage.

Why fashion brands choose Grapefox

Built for fashion brands above 3M annual revenue who need more structure behind their growth. We create finance-backed go-to-market strategies where paid, organic, performance, and brand all reinforce each other.

Fashion Expertise

We work exclusively with fashion brands. We know where margin leaks happen and how seasonality impacts your P&L.

Go-to-Market Engine

We connect paid advertising, owned, and offline into one system so channels reinforce each other instead of competing.

Brand x Performance

We balance short-term performance with long-term brand building to ensure you aren't dependent on a single source.

Internal Team Upgrade

We transfer systems. Your team gets our SOPs and templates so they can execute at a significantly higher level.

Financial-First Growth

Every growth decision is built around contribution margin — not surface metrics. We define CAC ceilings and scaling logic.

Live P&L Control

We build or optimise a live, automated P&L model. You see real contribution margin daily across channels and products.

Transparent pricing, No long-term contracts

We separate diagnosis from ongoing partnership to reduce risk on both sides. Every long-term engagement begins with a deep audit.

One-time engagement

Audit

€ 2.500

One-time payment

Book a free intro call →

A deep audit of your business and ad accounts, benchmarked against data from dozens of fashion brands. We identify what's working, what's broken, and where the biggest opportunities lie.

Full contribution margin breakdown
Paid advertising audit (Meta, Google)
Product margins and pricing analysis
Catalog optimization review
KPI architecture review
Prioritized action plan

*The audit can also be booked as a standalone engagement.

Monthly

Ongoing partnership

Growth Consulting

€ 4.000

Starting at / Month

Book a free intro call →

We become your external growth advisor. Bi-weekly calls, ongoing oversight, live P&L visibility, and direct access when decisions need to be made.

Bi-weekly strategy calls
Ongoing ad account oversight
Live P&L tracking and margin visibility
SOPs and templates for your team
Direct access for quick decisions
Team training and performance upgrade
Ongoing financial oversight

Our advertising campaigns were becoming less and less effective and we were no longer getting the results we needed to grow. In less than 60 days from the beginning of our cooperation, not only were the advertising campaigns performing again but we achieved results that we honestly would not have imagined – 450% average return on advertising investment.

Diego Arroyo Ruiz

CEO at LAAGAM

Who's behind Grapefox

I’ve spent the last decade working exclusively with fashion brands — from emerging labels to companies doing hundreds of millions in revenue.

I’ve seen what works, what doesn’t, and where most brands leak money without realizing it. That’s why I built Grapefox: to bring financial clarity and real growth strategy to fashion brands who need to upgrade their playbooks.

We’re not a generalist consultancy. We only work with fashion brands. That focus allows us to benchmark your performance against real industry data — and know exactly where to look.

We’ve seen the same problems repeat across dozens of brands, and we know how to fix them. What we bring is external perspective, expertise, and pattern recognition that’s hard to build when you’re focused on running your own business.

luca fontani

Luca Fontani

Founder at Grapefox

Grapefox has been a real partner in our growth at Valentina Ferragni Studio. From the start, they brought clarity to how we think about marketing — not just running ads, but understanding what actually drives profit.

Their guidance on paid advertising and strategic positioning helped us strengthen both our brand visibility and our internal team’s capabilities. They don’t just advise — they work alongside you.

If you’re a fashion brand looking for someone who gets the industry and can help you grow with structure, Grapefox is the right call.

Alessandra Osio

GM at Valentina Ferragni Studio

FAQ

If you don’t see your question answered, feel free to email us at info[at]grapefox.com

Who is this for?
We work with fashion brands generating 3M+ annually across DTC, wholesale, or retail.

Brands should already have:
- Product-market fit
- An internal team
- A minimum of 15K/month in paid media investment
If you’re earlier stage, we’re likely not the right fit.
How many fashion brands have you worked with, and at what scale?
In the last 8 years, we’ve worked with more than 100 fashion brands.

We’ve worked with everything from early-stage startups to brands making over €100 million a year in revenue.
How do you measure success? Which metrics are important to you?
We measure success by growth and profitability.

The main metrics we care about are your contribution margins, your profit, and your growth — specifically, how many new customers we’re able to bring in and the increase in revenue.

Everything else is secondary and only used to support or debug problems.
Is an internal team required?
Yes.

We work alongside founders, C-level teams, and internal operators.

Our role is to bring structure, financial clarity, and fashion-specific expertise that strengthens your team — not replace it. We install the guardrails, define the right targets, build the growth architecture, and help your team execute at a higher level.

Because we work exclusively with fashion brands across markets and growth stages, we bring pattern recognition and perspective your internal team simply cannot access alone.

You keep control.
We elevate the system.
What exactly does Grapefox do?
Grapefox is a growth consultancy for fashion brands scaling beyond €3M in annual revenue.

We design the financial and marketing architecture that connects paid media, brand, product, and operations to real contribution margin.

We build live P&L control systems, define margin-based growth guardrails, install fashion-specific playbooks into your team, and guide execution across channels.

The result: growth that is structured, measurable, and economically sound — not driven by guesswork.
Do you require long contracts or are there hidden fees?
No hidden fees and no long-term contracts.

You can pause at any time, no specific reason needed.

If things aren’t working, it’s better for both of us to stop — so we’ll never force you to stay longer than you want to.
Is there a minimum ad spend required to work with you?
We’d like you to invest at least 15K per month in paid advertising for us to truly start bringing you value.
Do you service brands globally or only certain markets?
We serve brands globally.
Does Grapefox only work with fashion brands?
Yes, Grapefox only works in the fashion industry, and we’re the leading experts when it comes to paid advertising and marketing for fashion brands.
Will you sign a non-compete?
No, we won’t.

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